Currently, the zoom images and variants are not included in the built in cart product import program. If you would like a quote to add these fields to the import please send an email request to sales@smith-consulting.com

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At your service,
Dave Smith

Here is the Field Specification for product import:

• Category Name
• Subcategory Name
• Manufacturer
• Product Sku
• Product Name
• Unit Cost
• Quantity On Hand
• Weight
• Product Summary
• Product Description 1
• Product Description 2
• Product Description 3
• Product Description 4
• Product Description 5
• Thumbnail Image
• Large Image

For more info on the product import please see page 201 of the cart user manual:
http://www.smith-consulting.com/Portals/0/docs/smithshoppingcartmanual.pdf

Here is a link where you can find a sample import xls:
https://www.smith-consulting.com/forums/forumid/4/threadid/2699/scope/posts.aspx

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At your service,
Dave Smith

No currently the product import only supports a category and one sub category.

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At your service,
Dave Smith